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| Top 10 Books for Web Workers 2007 |
Lois Kelly |
December 13 07 |
| Politely hijacking the conversation |
Lois Kelly |
November 8 07 |
| The cure for the Jerk-O-Meter factor? |
Lois Kelly |
November 7 07 |
| Interviewing: The Forgotten Skill |
Lois Kelly |
November 6 07 |
| If you’re naked, make sure you’re buff: what language says about the person |
Lois Kelly |
November 5 07 |
| A hospital CEO's contrarian point of view |
Lois Kelly |
November 2 07 |
| Unusual scientfic reason for why John Edwards is lagging |
Lois Kelly |
October 28 07 |
| Communication felony |
Lois Kelly |
October 26 07 |
| 10 practices for managing marcom, PR organizations in a 2.0 world |
Lois Kelly |
October 25 07 |
| Cure for research fatigue? |
Lois Kelly |
October 17 07 |
| Great viral video: Axe Naughty to Nice |
Lois Kelly |
September 27 07 |
| Good source for keeping up with new business books |
Lois Kelly |
September 24 07 |
| Marketing assisted living facilities |
Lois Kelly |
September 20 07 |
| Best Emmy Awards ad |
Lois Kelly |
September 17 07 |
| Getting the Blue Cross elevator pitch in a Kansas City elevator |
Lois Kelly |
September 12 07 |
| Let me share a story... |
Lois Kelly |
September 7 07 |
| Obama challenges conventional assumptions |
Lois Kelly |
August 24 07 |
| Driving Hertz customer service crazy |
Lois Kelly |
August 23 07 |
| How you talk about your brand not so important |
Lois Kelly |
August 20 07 |
| The emotional detachment problem: CEOs, sales, marketing messages and Democrats |
Lois Kelly |
August 5 07 |
| Dupont: Word of mouth an objective, not strategy |
Lois Kelly |
July 2 07 |
| Wall St. Journal: Reviving a Beer Brand One Bar Stool at a Time |
Lois Kelly |
July 2 07 |
| Openers to set you apart in RFPs, sales conversations, presentations |
Lois Kelly |
June 21 07 |
| Top 10 marketing topics |
Lois Kelly |
June 21 07 |
| Marketing Sherpa book review, giveaway |
Lois Kelly |
June 13 07 |
| Gladwell on last mile in marketing |
Lois Kelly |
June 12 07 |
| Research: value of letting customers take conversation control |
Lois Kelly |
June 12 07 |
| Give sales something to talk about |
Lois Kelly |
June 7 07 |
| New study: what builds customer trust not what companies think |
Lois Kelly |
May 30 07 |
| TRUST ALERT: Shhh...don't tell...they're actors pretending to be customers |
Lois Kelly |
May 24 07 |
| "The Break Up" traditional advertising spoof |
Lois Kelly |
May 21 07 |
| Jenerous Marketing Podcasts |
Lois Kelly |
May 17 07 |
| Face-to-face word of mouth #1 influence on business buying decisions |
Lois Kelly |
May 15 07 |
| Meaning making vs. buzz making |
Lois Kelly |
May 10 07 |
| 2007 Marketing Predictions |
Lois Kelly |
May 3 07 |
| Conversations and innovation |
Lois Kelly |
May 2 07 |
| 3 principles of communication |
Lois Kelly |
April 29 07 |
| Going narrow and The Next Big Thing |
Lois Kelly |
April 28 07 |
| Blogger Stories |
Lois Kelly |
April 28 07 |
| Answers to questions Sony didn't know to ask |
Lois Kelly |
April 26 07 |
| Make Meaning, Not Buzz |
Lois Kelly |
April 26 07 |
| PDF resources for "Make Meaning, Not Buzz" |
Lois Kelly |
April 26 07 |
| Building a "talk" culture |
Lois Kelly |
April 19 07 |
| PDF resources for "Building a 'talk' culture" |
Lois Kelly |
April 19 07 |
| Nike turns Imus controversy into positive conversation |
Lois Kelly |
April 18 07 |
| Let consumers control more than ads |
Lois Kelly |
April 17 07 |
| Kleenex "Let It Out": Beyond Buzz-worthy ad campaign |
Lois Kelly |
April 16 07 |
| Have a fresh point of view |
Lois Kelly |
April 12 07 |
| PDF resources for "Have a fresh point of view" |
Lois Kelly |
April 12 07 |
| Shift to a conversational marketing mindset |
Lois Kelly |
April 5 07 |
| PDF resources for "Shift to a conversational marketing mindset" |
Lois Kelly |
April 5 07 |
| Frans Johansson on innovation, diversity of teams, passion |
Lois Kelly |
April 3 07 |
| Visualize information, see patterns: free TouchGraph tool |
Lois Kelly |
March 30 07 |
| Reaction to Beyond Buzz: listening, something to talk about |
Lois Kelly |
March 30 07 |
| What is Conversational Marketing? |
Lois Kelly |
March 29 07 |
| PDF resources for "What is Conversational Marketing?" |
Lois Kelly |
March 29 07 |
| Make your CEO more interesting: Top 10 lists |
Lois Kelly |
March 26 07 |
| New research: what drives participation in social networks, communities |
Lois Kelly |
March 21 07 |
| Top 10 Community 2.0 takeaways |
Lois Kelly |
March 21 07 |
| Reciprocity and Community 2.0 |
Lois Kelly |
March 12 07 |
| Can Segolene Royal win on listening and involving people? |
Lois Kelly |
February 11 07 |
| Nortel CMO on the 21st Century Marketing Executive |
Lois Kelly |
February 9 07 |
| Sen. Hillary Clinton’s smart move to conversational communications |
Lois Kelly |
January 23 07 |
| From angry customer to advocate |
Lois Kelly |
January 10 07 |
| The New Marketing - IT Power Partnership |
Lois Kelly |
January 4 07 |
| 2007 Marketing Predictions; 2006 Scorecard |
Lois Kelly |
December 27 06 |
| Top Social Media Sites |
Lois Kelly |
December 15 06 |
| Taking a Conversational Marketing Approach in 2007 |
Lois Kelly |
December 11 06 |
| Lucent Conversational Marketing |
Lois Kelly |
November 17 06 |
| Big voter turnout & heated conversations |
Lois Kelly |
November 6 06 |
| Grab attention by challenging assumptions |
Lois Kelly |
November 3 06 |
| Rating digital marketing techniques |
Lois Kelly |
October 26 06 |
| BIF-2 Collaborative Innovation Summit Highlights |
Lois Kelly |
October 6 06 |
| Blogs & Beyond Digital Marketing Workshop Highlights |
Lois Kelly |
October 2 06 |
| The Pope, Islam, and Crisis Communications |
Lois Kelly |
September 25 06 |
| IBM's hilarious sales videos |
Lois Kelly |
September 22 06 |
| 7 Conversation Principles |
Lois Kelly |
August 3 06 |
| Engaged or oblivious? |
Lois Kelly |
June 19 06 |
| Innovative Marketing Conference takeaways |
Lois Kelly |
June 10 06 |
| Brand Building in Web 2.0 |
Janet Swaysland |
June 2 06 |
| Talking marketing in Estonia |
Lois Kelly |
May 23 06 |
| New study on customer communities |
Lois Kelly |
May 8 06 |
| Marketing marginalizing marketing |
Lois Kelly |
May 4 06 |
| Behind eBay soul selling: provoking conversation |
Lois Kelly |
March 10 06 |
| The cookbook on constructing a story |
Lois Kelly |
January 11 06 |
| 2006 Predictions |
Lois Kelly |
December 14 05 |
| 5 tips for interesting conversations |
Lois Kelly |
December 5 05 |
| Why so many copycats? Testosterone and... |
Lois Kelly |
December 1 05 |
| Transactions not conversations |
Lois Kelly |
November 30 05 |
| U2 Marketing Lessons |
Lois Kelly |
November 28 05 |
| CA: Good intentions but muddled marketing |
Lois Kelly |
November 15 05 |
| Reframing the conversation |
Lois Kelly |
October 26 05 |
| BIF-1 Innovation Summit: Seeing new possibilities |
Lois Kelly |
October 21 05 |
| Takeaways from the International Word of Mouth Conference |
Lois Kelly |
October 12 05 |
| Fat or Fabulous? |
Lois Kelly |
September 9 05 |
| Turning pages |
Lois Kelly |
August 29 05 |
| A Life in Consulting |
Lois Kelly |
March 16 05 |
| UFO Marketing |
Lois Kelly |
February 18 05 |
| Look Outside |
Lois Kelly |
January 5 05 |
| Marketing development to communities: taking a new point-of-view |
Lois Kelly |
November 23 04 |
